The Personal Brand: How Personal Should you Get?
A personal brand is a powerful beast. When unleashed on the world with passion and motivation ready to change it, you can very quickly gain the momentum you need to build an enterprise. But a personal...
View ArticleIs Social Media Right For Your Business? 4 Questions to Decide
If you’ve been reading my stuff for more than a few seconds, you probably know how anti-logo I am on social media channels. Big businesses trying to use social media for direct marketing just doesn’t...
View ArticleWhy Google Eats the Yellow Pages for Lunch
The yellow pages are dead. We all know that. It’s like the elephant in the room…it like that gigantic unspoken fact that everyone knows but no one says. Yellow pages, uhhhh, sure, I guess I’ll take a...
View Article9 Ways to Optimize Images for Google
Everyone and their mother tells you how to optimize your website or blog for a keyword, but how many share with you how to rank images? Images are pretty important, because a lot of people look for...
View ArticleWhy Saving Money Isn’t Always a Good Idea
Let’s face it; we all like to save some cash. Money can’t buy happiness, but I’d sure rather cry in a Ferrari, right? But sometimes in the product or service industry, saving money isn’t the best...
View Article7 Don’ts for Brands on Social Media
We’ve all heard about social media by now. In fact, you probably are reading this post because of a link posted on a social channel. The internet itself has adapted and allowed us to connect with each...
View ArticleYes, I have standards: 3 Reasons I won’t do business with you
Most people in marketing, especially within the professional services arena are actively looking for clients. Some of them are so into client acquisition that they will literally take on anyone. Sucks...
View ArticleSpeak Unique: 3 Ways to Stand Out in a Sea of Marketing Noise
Lets face it. There are a LOT of businesses out there. Whatever industry you’re in, chances are there is some sort of competitor out there. The thing is, you have to market your business and attract...
View Article3 Things That Could Be Killing Your Business Online
Let’s face it. When it comes to how people can improve a business, sure they get excited, but fixing something that’s broken in a business just isn’t as motivating as implementing new ideas. It’s a lot...
View ArticleA Fifteen Second Follow-Up Could Increase Business 15%
I know. It sounds like a Geico commercial. No I won’t save you 15% or more on your car insurance, but I will let you in on a little secret that I’ve learned over the years that has made a major impact...
View ArticleQR Code Chaos – Why You’re Using Them Wrong and How to Fix It
The state of technology these days is astounding. The things we are capable of with a little square box and superphone makes my jaw drop. These little squares, the things most people call QR codes are...
View ArticleWhat Does Your Customer *REALLY* Want?
As business owners and entrepreneurs, we like to think were awesome. We’ve been through a lot, up, down and sideways. We know our business inside out, so why wouldn’t we know what the customer wants?...
View ArticleTop 5 ‘Yeah Buts’ That Will Kill Your Business
There are a million things that pop into our head on a daily basis that we immediately think we should implement in our lives, our work, or our business, but almost instantly they seem to get shot down...
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